What Happened To RocketBook From Shark Tank Season 8?

Rocketbook Shark Tank: From Rejection To Success Story!

What Happened To RocketBook From Shark Tank Season 8?

By  Donavon Feeney

Ever wondered if a rejection on national television could actually be the catalyst for monumental success? Rocketbook's journey after Shark Tank definitively proves that a 'no' from the sharks doesn't necessarily sink a promising venture.

The tale of Rocketbook is one of resilience and innovation. Jake Epstein and Joe Lemay, the minds behind the smart notebook concept, dared to enter the shark-infested waters of ABC's "Shark Tank" in 2016. They sought $400,000 for a 10% equity stake in their company, a valuation the sharks deemed too rich given their current sales figures. Despite a spirited presentation, they walked away without a deal. The sharks, it seemed, had missed the boat on what would become a revolutionary product.

Category Information
Founders Jake Epstein and Joe Lemay
Product Reusable Smart Notebooks
Shark Tank Appearance Season 8, Episode 24
Original Ask $400,000 for 10% equity
Result on Shark Tank No deal
Key Features Digital integration, cloud connectivity, reusable pages
Website Rocketbook Official Website

The Rocketbook story didn't end with that rejection. Far from it. While showcasing the Wave on the May 2015 season finale of Shark Tank, they were already at work developing a new reusable notebook that didnt require a kitchen appliance. After the show, Rocketbook didn't retreat; it surged forward. Items went on sale on Amazon and in major retail locations like Best Buy and Target, expanding accessibility to a wider consumer base.

As Lemay later hinted, there was perhaps a quiet satisfaction in proving the sharks wrong. "Six years ago, Jake and I were sitting in a pub in..." the implication being, they were building something significant, regardless of initial skepticism. By 2018, the company had already sold over 500,000 notebooks, a testament to the product's appeal and the founders' unwavering belief in their vision. Their initial pitch on Season 8 Episode 24 (s8e24) focused particularly on the Rocketbook Wave, the microwaveable notebook that allowed users to digitize handwritten content, send it to various cloud platforms, and then erase the notebook by microwaving it. The segment highlighted how users create handwritten content, blast their content to eight hot cloud apps, and microwave the book to erase.

The Rocketbook Wave provides the freedom of a traditional pen and paper notebook, while instantly blasting your notes into the cloud using your smartphone. When you use pilot frixion pens with the Wave notebook, you can erase your notes using your microwave oven and reuse your notebook.

The sharks may have laughed Rocketbook off the stage, but Jake Epstein remained unfazed. As he aptly put it, "It doesn't matter whether you're a student or a shark." The company's subsequent success proved his point. After getting rejected on Shark Tank where they asked for $400k for 10% of the business, the founders Jake and Joe didnt give up.

The sharks missed big with the Rocketbook which offers an alternative to the traditional notebook and pen by being able to be reused up to five times. Epstein and Lemay, sporting orange spacesuitsa playful nod to their futuristic take on a common productpresented their vision, but it wasn't enough to sway the investors that night. During rehearsals, famed angel investor Jason Calacanis scoffed at the product, saying to Joe, Who do you think you are, the Elon Musk of notebooks? One hour and fifteen minutes later they were laughed off the show.

Despite this initial setback, Rocketbook harnessed the exposure from "Shark Tank" to its advantage. The segment showcased the microwaveable notebook and details how users create handwritten content, blast their content to eight hot cloud apps, and microwave the book to erase. The company recognized the growing need for efficiency in note-taking, combining the tactile experience of pen and paper with the convenience of digital storage.

The rocketbook wave provides the freedom of a traditional pen and paper notebook, while instantly blasting your notes into the cloud using your smartphone.

Digital notebooks are efficient, with their easy to share, easy to read (usually easy to find) data storage. With rocketbook wave, theres finally an intelligentand awesomecombination of the two.

They weren't concerned, though, as that was before. While showcasing the wave on the May 2015 season finale of Shark Tank, they were developing a new reusable notebook that didnt require a kitchen appliance.

After gaining notoriety for being denied a deal on Shark Tank for their microwavable notebook, Rocketbook went on to set the record for the most crowdfunded office product in Kickstarter history. This crowdfunding success demonstrated strong consumer interest and validated their product's market potential. Rocketbook became worth $1 million after the sharks rejected a $400,000 bid for a 10% stake in 2017, valuing it at $4 million.

Since their "Shark Tank" episode aired in May 2017, viewers have questioned why certain key features of Rocketbook weren't highlighted on the show. The company, however, used this feedback to refine its messaging and focus on the most compelling aspects of its product. The company, rocketbook, was on an episode of shark tank in 2017 but failed to win any investments. Appearing in orange spacesuits on a May 2017 episode of shark tank, the pair did not sway the sharks.

The Rocketbook Wave wasnt the only iron in the fire, though our entire line of smart notebooks includes four exciting products, the focus of our shark tank episode is rocketbook wave.

As word spread, Rocketbook gained traction not only in niche markets but also among mainstream consumers looking for innovative tools to enhance their productivity. Making a splash on Shark Tank, the pivotal moment in Rocketbooks trajectory came when the company appeared on the ABC reality series Shark Tank in 2017. Shortly after its launch, the Wave gained national attention when Rocketbook appeared on Shark Tank, showcasing a bold vision behind this product.

This is a love letter from Rocketbook to Shark Tank, written for Valentine's Day. Dear Shark Tank, its been 1,372 days since we last saw each other. And on this Valentines Day, Im writing to let you know how well Ive been. Lemay seemed to make a sly dig at the shark tank investors after the sale, harkening back to the days when he and Epstein founded rocketbook.

The company continued to innovate, developing new iterations of its reusable notebooks. The success of Rocketbook after Shark Tank shows that not receiving a deal on the show does not necessarily mean the end of a business. By November 2023, Rocketbook had reached impressive milestones: $44 million in net worth and $32 million in annual sales. This remarkable growth stands as a testament to the power of a great idea, coupled with perseverance and adaptability.

The story of Rocketbook after Shark Tank is a compelling case study in entrepreneurial success. It underscores the importance of believing in your product, listening to customer feedback, and leveraging all available resources to achieve your goals. The sharks may have missed out, but Rocketbook ultimately proved that rejection can sometimes be the greatest motivation of all.

While were sad to see the Rocketbook Wave retire from our collection, were thrilled to continue innovating and shaping the future of reusable notebooks. Get yours today while supplies last!

Is the Rocketbook shark tank still in business?

Rocketbook appeared on shark tank in season 8 episode 24, seeking $400,000 for 10% equity in their reusable smart notebook.

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What Happened To RocketBook From Shark Tank Season 8?
What Happened To RocketBook From Shark Tank Season 8?

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Introducing Rocketbook Wave [As Seen on Shark Tank] YouTube
Introducing Rocketbook Wave [As Seen on Shark Tank] YouTube

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RocketBook Reusable Notebook Shark Tank Season 8
RocketBook Reusable Notebook Shark Tank Season 8

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